Description On Site Audits

Some Data

96% of customers prefer not spend bad time or taking the time to express their complaint.

Only 4% of dissatisfied customers externalize their displeasure, so that each complaint detected, there are 26 don't come to light.

68% of customers who abandon their business relationship with a company, do so because their service is poor.

The price a company pays for poor service provided is very high, replace US$1 of a lost customers cost US$10.

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zaver@zavermarketing.com

(55) 63.06.00.34

Market Audit, Audit Point of Sale, Business Monitor, Market Intelligence, Business Intelligence at Point of Sale
The Audit in Point of Sale is an audit and / or monitoring that provides information about what is happening in the establishment. The Audit is to do a qualitative and quantitative analysis of the conditions under which your product or staff is at the point ofsale. Our auditors take the position of consumers against products that highlight key points for the purchase decision.
*Exhibits* Is the space, location and facing of our product. * Market Share (fancing) * Store layout and adherence to planograms * General conditions of exhibitions and/or shelves * Presence and position of promotional display, sing and material * Inventory and out-of-stock status * Market share, fancing, exhibitions and inventory of the competition

*Price* The price can affect the competitiveness of a company and its market share. * Retail pricing * Price ranges and averages about you and competitors * Price Control * Regular, promotions and offers

*Product Standards* Is the quality, image and condition that your product is at the time of the visit at the point of sale. * General conditions of the product * Critical points of the competition * Product expirations * Existence of defective products * Packaging conditions * Seald packaging conditions * Label alignment * Product spills